Our website publishes news, press releases, opinion and advertorials on various financial organizations, products and services which are commissioned from various Companies, Organizations, PR agencies, Bloggers etc. These commissioned articles are commercial in nature. This is not to be considered as financial advice and should be considered only for information purposes. It does not reflect the views or opinion of our website and is not to be considered an endorsement or a recommendation. We cannot guarantee the accuracy or applicability of any information provided with respect to your individual or personal circumstances. Please seek Professional advice from a qualified professional before making any financial decisions. We link to various third-party websites, affiliate sales networks, and to our advertising partners websites. When you view or click on certain links available on our articles, our partners may compensate us for displaying the content to you or make a purchase or fill a form. This will not incur any additional charges to you. To make things simpler for you to identity or distinguish advertised or sponsored articles or links, you may consider all articles or links hosted on our site as a commercial article placement. We will not be responsible for any loss you may suffer as a result of any omission or inaccuracy on the website.

7 tips that will help you build a strong personal brand

by Jessica Weisman-Pitts
0 comments
iStock 9731119901

By Amelia Sordell, Founder of Klowt, The Personal Branding Agency

  1. Write how you speak. You’re not writing a thank you card to the Queen, so don’t write like you are. Dictate your ideas into your phone to avoid sending people to sleep with formality.
  2. The first few lines of a post are the most important. People can only see the first few lines of a post before deciding whether or not to bother reading on… make them count. (aka what’s the punchiest thing you can say? That’s the headline).
  3. Be concise and use in short sentences. People buy simplicity, not complexity so get to the point. And fast.
  4. Don’t. Be. Afraid. Of. Being. Grammatically. Incorrect. People read copy as if it was being spoken to them. Write it that way.
  5. Write as much copy – as often as you can. Being great at telling a story with words is a skill. Work on it.
  6. Don’t overproduce your images or content. People like real. And if that means you’ve screenshotted a WhatsApp from your client or recorded a sweaty TikTok from your phone – roll with it.
  7. Learn from other people. Study the big personal brands, the middleweight personal brands and those who are up and coming. You can learn a lot about creating content from consuming other people’s.
Recent Post